ABDS · Auckland, New Zealand
Google Ads campaign setup and management for businesses in Auckland and across New Zealand. ABDS plans ads, landing pages and conversion measurement around your offer, audience and the enquiries, bookings or purchases you want to generate.
Choose your starting point
A first campaign, an existing account and a landing page problem need different work. We agree the review, setup or ongoing management required, who approves changes and how progress will be discussed. The scope can cover Search or Shopping campaigns, ad content and measurement, depending on your business and available assets.
Clarify the offer, target customers, locations and budget before choosing campaign priorities. Agree the ads, destination pages and actions to measure. For an online store, identify the product information and store connections needed before including Shopping work in the scope.
Begin with the campaigns, spend, search activity and measurement already in place. Discuss what has changed in the business and which enquiries are useful. An initial review can identify priorities; implementation and ongoing management are agreed separately before campaigns are changed.
Check whether the page explains the advertised offer and makes the next step clear on a phone. Agree any content, form or booking improvements alongside measurement checks. A button click, a submitted enquiry and a completed sale are different outcomes and should be assessed separately.
Prepare for the conversation
Share your public website, main products or services, target locations and the action you want customers to take. Include any existing advertising, available brand assets, budget considerations and who manages your website. Describe the kinds of enquiries your team can serve and any capacity or seasonal limits that should shape the campaign.
Campaign setup and management are quoted separately from advertising spend. Before launch, we agree the budget, who approves changes, and whether landing-page work, product-feed setup or third-party tools are included.
Based in Auckland, we deliver projects online for businesses across New Zealand and around the world.
Discuss your campaign prioritiesReview what matters
Google Ads management can cover reviewing search terms, keyword match types, negative keywords and the locations your business serves. We also check whether each ad leads to a page that explains the same offer and makes enquiring easy on a phone. The review, proposed changes and any landing page work are agreed for your requirements.
Reviews bring together spend, measured actions and your feedback on enquiry quality. A click, a confirmed submission and a sale are different outcomes. We agree the reporting rhythm, budget approvals and next priorities, with consent settings and data gaps considered.
Before we start
Yes. Google AdWords is now called Google Ads. We can review an existing account or scope a new campaign, including search terms, ads, landing pages and conversion measurement. Account access, responsibilities, service fees and advertising spend are agreed before work begins.
Campaign services are quoted for your requirements. Advertising spend is a separate budget, agreed alongside who manages billing and approves changes. Landing page development, third-party tools and additional work are identified separately so you can see what is included.
We agree account ownership, billing responsibilities and the access needed for the scope before work begins. Access should use an account invitation with the permissions required for the task. Do not send passwords or payment details through the enquiry form.
Timing depends on account readiness, approved ads, landing pages, measurement and any platform review or product information required. We confirm dependencies and proposed milestones after reviewing the scope, rather than promising a fixed launch date before those checks.
Google Ads can put an offer in front of people through paid placements, with advertising spend separate from service fees. SEO focuses on organic search visibility through your website’s content and technical foundations. The choice depends on demand, budget, your website’s readiness and how you will handle enquiries. We can discuss one approach or a coordinated scope; neither guarantees sales.
A review can bring together the available search terms, targeting, ads, destination pages and conversion setup to identify gaps and prioritise proposed changes. We agree which parts of the account to review and how the findings will be presented. Implementing the recommendations and ongoing campaign management are quoted separately when required.
No. Results depend on demand, competition, budget, the offer and what happens after someone reaches your website. We agree the work and how to assess it; clicks or recorded conversions alone do not guarantee qualified customers or sales.
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